To mark the Women’s Rugby World Cup launch, we partnered with PWR to deliver a sold-out, 250-strong live experience.
Golden statues welcomed guests on arrival, TikTok-powered cocktails set the tone, and rugby obsessives mixed with total newcomers in a bold, culture-led moment that refused to play it safe.
Custom player cards celebrating all 170 PWR athletes competing on the world stage, alongside a standout halftime talk from Saracens’ Akina Gondwe, fused sport, community, and culture into a defining statement on the future of women’s rugby.
To mark the Women’s Rugby World Cup launch, we partnered with PWR to deliver a sold-out, 250-strong live experience.
Golden statues welcomed guests on arrival, TikTok-powered cocktails set the tone, and rugby obsessives mixed with total newcomers in a bold, culture-led moment that refused to play it safe.
Custom player cards celebrating all 170 PWR athletes competing on the world stage, alongside a standout halftime talk from Saracens’ Akina Gondwe, fused sport, community, and culture into a defining statement on the future of women’s rugby.
To mark the Women’s Rugby World Cup launch, we partnered with PWR to deliver a sold-out, 250-strong live experience.
Golden statues welcomed guests on arrival, TikTok-powered cocktails set the tone, and rugby obsessives mixed with total newcomers in a bold, culture-led moment that refused to play it safe.
Custom player cards celebrating all 170 PWR athletes competing on the world stage, alongside a standout halftime talk from Saracens’ Akina Gondwe, fused sport, community, and culture into a defining statement on the future of women’s rugby.
About
Client
PWR
Category
EVENT
,
Launch
Year
2025









Izzy Imlach, Founder
“This event captured everything The Sportess is about - connection, celebration, and culture. When you bring old fans and new into an experience that lives beyond the game itself, you don’t just host an event - you build lifelong fans & culture.”
Izzy Imlach, Founder
“This event captured everything The Sportess is about - connection, celebration, and culture. When you bring old fans and new into an experience that lives beyond the game itself, you don’t just host an event - you build lifelong fans & culture.”
MARKETING & STRATEGY
IDA
Campaign
SKY
MARKETING & STRATEGY
IDA
Campaign
SKY
MARKETING & STRATEGY
IDA
Campaign
SKY
Contact
WANT TO CHANGE THE GAME?
LET'S CHAT
© The Sportess 2025
Contact
WANT TO CHANGE THE GAME?
LET'S CHAT
© The Sportess 2025
Contact
WANT TO CHANGE THE GAME?
LET'S CHAT
© The Sportess 2025

