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We caught up with players from the England Women’s Cricket Team to talk all things mindset, momentum, and modern cricket. Filmed in partnership with the England and Wales Cricket Board (ECB), the series explores the thinking, ambition, and individuality shaping the future of the game.

Celebrating both the athletes and the growing community behind them, the campaign shines a light on the personalities driving women’s cricket forward and the nationwide support powering the rise of women’s sport.

We caught up with players from the England Women’s Cricket Team to talk all things mindset, momentum, and modern cricket. Filmed in partnership with the England and Wales Cricket Board (ECB), the series explores the thinking, ambition, and individuality shaping the future of the game.

Celebrating both the athletes and the growing community behind them, the campaign shines a light on the personalities driving women’s cricket forward and the nationwide support powering the rise of women’s sport.

We caught up with players from the England Women’s Cricket Team to talk all things mindset, momentum, and modern cricket. Filmed in partnership with the England and Wales Cricket Board (ECB), the series explores the thinking, ambition, and individuality shaping the future of the game.

Celebrating both the athletes and the growing community behind them, the campaign shines a light on the personalities driving women’s cricket forward and the nationwide support powering the rise of women’s sport.

About

Client

ECB

Category

Interview

,

SOCIAL CONTENT

Year

2024

Izzy Imlach, Founder

"As a former cricketer, the game matters to me. With a defining year ahead for women’s cricket, our mission is simple: tell powerful stories fans can feel, and make the game accessible to everyone.”

Izzy Imlach, Founder

"As a former cricketer, the game matters to me. With a defining year ahead for women’s cricket, our mission is simple: tell powerful stories fans can feel, and make the game accessible to everyone.”

Interview

ECB

Interview

ECB

Interview

ECB

Interview

ECB

Interview

ECB

Interview

ECB